College & Student Audiences
Do you know the average cost to recruit an undergraduate student?
According to the RNL’s 2022 Cost of Recruiting an Undergraduate Student Report, the average cost has shot up since 2020, with the median cost now $2,795 for a private university and $494 for a public university.
What does this mean for marketers?
With costs increasing, it’s more important than ever to be using quality and accurate marketing data in your campaigns. If colleges rely on poor-quality marketing data, they’ll simply be increasing their costs in the long run.
Try Lighthouse for College & Student Data
Luckily you can always rely on Lighthouse for accurate data. Our data is regularly validated by independent data evaluator, Truthset, and the latest results have yet again confirmed we have exceptional data. We are proud to have consistently ranked as the top provider in multiple attributes, such as Household Behaviors and Demographic data compared to 20 other data providers, including large data compilers and onboarding firms. Choose from one of our on-demand audiences, including:
Area of Study
Business
Education
Hospitality & Culinary
Health Sciences
IT Law
Psychology
Interest
Career Advice
College Financial Aid
Foreign Language
Home School
Nutrition
Teaching Resources
Super SPENDERS
School Books
School Lunches
School Supplies
School Equipment
Test Preparation & Tutoring
Tuition
Uniforms
