Lead Scoring - Continued



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How Do We Do It?

Reachability Scores are determined real time by applying over 300 million names, phone numbers, addresses, I.P. and email addresses that also include date of birth, homeowner and mortgage information, lifestyle and buying habits and many other attributes.  Overall, our enhancements and attributes are composed of over 1 billion transactions, multiple data partners and over 300 fields of overlaid data sets.  We can score leads at the individual or household level.

Scoring Segmentation™ delivers qualified customers real time in a qualitative, workable volume at a competitive cost while enabling marketers to find more key segments and effectively match the right prospects with the right offers.

Available Segmentation ™: (inquire about others) Computers, Cooking, Credit Models, Daily Deal Prospects, Education, Electronics, Exercise/Fitness/Health, Financial Services, Home Improvement, Investing, Movies/Music/Entertainment, Professional Services, Reading, Sports, Travel and Trigger Lifestyle Events.


Lead Scoring Highlights:

  • Prioritize Likely to Buy Prospects
  • Best Leads to Best Sales People
  • Push Best Leads Forward
  • Increased Contact-ability
  • Increased Call Center Morale
  • Enhanced ROI
  • Cross Sell Other Products